Software Used: Adobe Photoshop
Year: 2025
Concept: Tour/Concert Announcement
The Situation
I was tasked with creating the conference schedule announcement graphic. I suggested the concept of a tour announcement graphic, and the coach gave me the green light.
Tour Announcement Graphic
The Task
I needed to showcase the conference schedule and the certain opponents the team is facing for the upcoming season. Making sure the home and away games are easy to differentiate from each other.
The Action
I researched a bunch of tour announcement graphics, incorporating the team colors and figuring out which one to use as a primary color. I was testing a lot of layouts, referring to how I had the images above the tour list set. Figuring out how to incorporate all the players onto the graphic so they can be represented. For example, I had to change the blue because the players' faces weren't visible enough.
Rough Drafts/Prototypes
The Results
The graphic received strong positive feedback from coaches, players, other graphic designers, and alumni. I was really proud of this project because it was my first project for the basketball team which I had full creative reign for and I was able to tap into more of my creative side. Overall, I was able to accomplish my goal because I was able to showcase the team in a fashionable manner.
Tour Announcement Poster Mockup
